• Protecting biodiversity in supply chains

Protecting biodiversity in supply chains

Project period: October 2021 - September 2023
We preserve biodiversity in South America. To this end, we design biodiversity-friendly supply chains. We inform food retailers about the cultivation of raw materials for their products.

One million species are threatened with extinction (IPBES, 2019). Ecosystems are being damaged. All living beings – including humans – need intact ecosystems to survive. The annual loss of ecosystem services is estimated to be worth 6 billion US dollars. One of the main reasons for this is intensive agriculture. If this changes, the problem becomes the solution. Agriculture becomes a habitat.

We inform food producers and retailers about the risks to biodiversity posed by traded products. We offer solutions for retailers in information materials. We share successful marketing and communication strategies for the sale of products from biodiversity-friendly cultivation.

Project area

Goals

Create awareness

Raising awareness of the importance of biodiversity in the food industry

Increase supply and demand

Increase supply and demand for biodiversity-friendly agricultural products

Motivating companies

Motivate companies to market products from biodiversity-friendly cultivation

Impacts

N
Raising awareness of biodiversity risks in agricultural supply chains among the food trade in Europe
N
Pilot projects with food companies for the biodiversity-promoting cultivation of agricultural products
N
Development and dissemination of successful marketing strategies for the promotion of biodiversity-friendly products

Impressions

Contribution to the sustainability goals

Contact persons

Stefan Hörmann

Stefan Hörmann

Managing Director

Tel: +49 228 184 86 94 11
Mobile: +49 160 532 10 52
hoermann@globalnature.org

Sponsor

North Rhine-Westphalia Foundation for Environment and Development
GLOBAL ENGAGEMENT
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With funds from the Federal Ministry for Economic Cooperation and Development