Inspire Europeans to protect biodiversity

Despite the public debate on climate change and the environment, few people are aware of biodiversity and its value for the environment. This is the result of recent studies. However, species protection is fundamentally important for both climate and environmental protection.

For this reason, we have developed 30 educational tools with five European partner organizations to get people excited about biodiversity at various levels. In doing so, we are not only targeting people who are already nature enthusiasts, but also reaching people at their workplace, when shopping, on vacation and in their local area. In this way, we are strengthening the capacity of average European citizens to take care of nature in their daily lives, to like and appreciate it.